The Censis research, carried out in collaboration with IIDEA (the Italian industry association), shows an increase in the value year on year of 21.9%.
The video game industry records strong growth numbers in Italy, having reached an overall value of € 2.2 billion in 2020. The sector recorded a + 21.9% last year compared to 2019, thanks to the outbreak of the pandemic which increased the demand for entertainment. This was revealed today by a research carried out by Censis in collaboration with IIDEA (Italian Interactive Digital Entertainment Association), the sector association in our country.
160 companies for 1600 employees –
As research from Censis e IIDEA , the video game industry in Italy can count on 160 companies employing 1,600 people (of which 79% are under the age of 36) and a turnover of 90 million euros. Figures that could increase further: according to Censis forecasts, by investing 45 million euros in gaming in five years (the sum provided by the NRP under the heading of financing of digital service platforms for developers and cultural enterprises), the turnover of Italian companies of the sector would rise to 357 million euros in 2026. Such an intervention would create 1000 skilled jobs for young people in five years and would activate a total of 360 million private investments, for 81 million additional tax revenues.
The video game survey –
For 71.6% of Italians (and 85.9% of young people), video games are fun and make you spend your time in a pleasant way. 68.2% (with peaks up to 82.1% among young people) consider them engaging, because they know how to excite and they convey emotions. 60.8% find them intuitive and easy to use. For 52% (70.9% among young people and 58.6% among graduates) they help to develop new skills, such as solving problems or making decisions quickly. For 42.2%, video games promote socialization, because they encourage group activities. 59.1% of Italians think that videogames can make an important contribution to scientific dissemination and the simple dissemination of the results of studies and research. 57.9% emphasize the therapeutic function that video games can play for some specific pathologies, such as attention deficit or hyperactivity. For 56.5%, electronic games promote tourism and knowledge of the places in which they are set. 51.6% consider them useful for school teaching. 45.8% consider them an aid for the selection and evaluation of human resources. For 44.9, they support professional training and the transfer of skills.
And esports? –
The growing popularity of esports is recognized in the survey as part of the Censis research. 58.5% of Italians know or have heard of esport, video game competitions. Among them, 40.5% give a positive opinion and consider it a beautiful form of entertainment (52.4%), a healthy way to compete (40.7%), a tool for developing new skills and abilities (36 , 7%), a driving force for relationality (29.1%). For 73.3%, esports are an original experience, different from traditional sports competitions.
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The video game industry is worth 2.2 billion in Italy – eSports & Gaming